2026 Military Appreciation Month
Saluting Those Who Served
Military Appreciation Month is a time to honor those who serve, the families who carry the weight of their commitment, and the generations of service that came before. On this page: editorial coverage, original videos, and verified offers for the military community.
2026 Featured Sponsors
Brands proudly serving the military community
Key Military Dates in May 2026
May
1
Loyalty Day
Recognizes the loyalty and dedication of military personnel and citizens.
May
8
V-E Day
Marks the end of WWII in Europe.
May
8
Military Spouse Appreciation Day
Honors the spouses who support our service members.
May
16
Armed Forces Day
Celebrates all currently serving members across every branch.
May
25
Memorial Day
A solemn day to honor those who died in military service.
Military Life: Stories, History, and Voices
Veterans, families, history, and the voices that shape today’s military
2026 Military Appreciation Month Discounts
Curated and verified offers from brands honoring our military community.
Filter by Eligibility
Featured Offer
Navy Federal Credit Union
Banking built for the military — checking, savings, loans, and credit cards designed for service members and their families
Food & Restaurants
Black Rifle Coffee Company
ID.me-verified discount on a new Coffee Club subscription: BRCC's ID.me page cit
Blue Apron
Verified military members get $25 off each of their first two orders (up to $50
Chick-fil-A
10% off for active duty and veterans at participating locations
Chipotle
Discounted meals year-round for military at participating locations
CookUnity
Verified military members get up to 35% off chef-made ready-to-eat meals (about
Cracker Barrel
Year-round military discount at participating locations
Factor
Verified military members get 55% off their first box with free shipping, plus 1
HelloFresh
50% off the first box plus free shipping, then 10% off the next 8 boxes, with on
Home Chef
Verified military members get 50% off their first box (up to $60) and 10% off fu
IHOP
10% off year-round at most locations for military with valid ID
Logan's Roadhouse
10% discount every day for active-duty service members and veterans.
Marley Spoon
Verified military members get 50% off their first box with free shipping plus on
Noodles & Company
15% off every day for military veterans, active military, and first responders w
Olive Garden
10% off entire check year-round for active military, veterans, and military spouses
Outback Steakhouse
10% off year-round through the Heroes Discount program
Starbucks
Year-round military discount at participating locations
Texas Roadhouse
10% off year-round for active military, veterans, and first responders
Apparel & Retail
Minky Couture
Get 55% off full priced items today
5.11 Tactical
Up to 30% off tactical gear for military and first responders
adidas
30% off for active military, veterans, military spouses, and dependents
Alpha Industries
30% off for military, veterans, and first responders
ASICS
25% off qualifying full-priced footwear and 30% off qualifying full-priced cloth
Bass Pro Shops / Cabela's
Legendary Salute: 10% off most products (5% off firearms/ammo) year-round, verif
Brooks Running
25% off for verified military members and veterans.
Carhartt
25% off for active military, veterans, military spouses, and dependents
Columbia Sportswear
Up to 60% off through the Military Pro Purchase Program
Dickies
20% off for verified military members and veterans.
Eddie Bauer
25% off for active military, veterans, and military spouses
Fanatics
15% off plus free ground shipping for verified military members and veterans.
GORUCK
Earned Service discount via GovX ID: 15% off full-priced gear and 25% off GORUCK
Kohl's
15% off in-store every Monday for active military, veterans, retirees, and immediate family
L.L. Bean
10% off for verified military members and veterans.
Levi's
25% off online for active military, veterans, and military spouses
Lululemon
15% off online for active military, veterans, military spouses, and first responders
Michaels
15% off your entire purchase every day, online and in stores
Nike
10% off online for active military, veterans, military spouses, and dependents
Nine Line Apparel
20% off all non-sale items for ID.me-verified military (ID.me military community
Oakley Standard Issue
Free Standard Issue membership with built-in military pricing up to ~50% off sel
R. Riveter
15% off from the military-spouse-owned handbag brand
REI
10% off online for active military, veterans, and Gold Star families
Sunglass Hut
15% off for verified military members and veterans.
The Exchange (AAFES)
Lifetime tax-free online shopping with military-exclusive pricing across all fou
The North Face
10% off for military members, spouses, and dependents
Timberland
10% off for the whole military family after verification
Under Armour
20% off online and in-store for active military, veterans, and first responders
UNTUCKit
25% off for military members and veterans
YETI
Up to 20% off select coolers, drinkware, and gear via ID.me, capped at $10,000 i
Home & DIY
Current Home Solar
Exclusive solar benefits for the military community
Epcon Communities
Quick move-in luxury ranch homes in North Atlanta
Perry Homes
Homes for Heroes: Special Military Pricing Available
1-800-PACK-RAT
Active and retired military get 10% off portable moving and storage containers w
Ace Hardware
10% off at participating locations for active military and veterans
Ace Hardware
10% off at participating locations for active military and veterans
Ashley (Ashley Furniture)
Active-duty military, family, Reserve/Guard, and veterans get 5% off online orde
Budget Truck Rental
Military personnel traveling with orders get 20% off truck rentals with promo co
Casper
Active military, veterans, retirees, spouses, and immediate family get an extra
CubeSmart
Active military members get 5% off self-storage by presenting a military ID at m
Lowe's
10% off eligible purchases every day, online and in-store
Mattress Firm
Up to 20% off for verified military members and veterans.
Nectar (Nectar Sleep)
Active and Reserve military, veterans, retirees, spouses, and registered depende
Penske Truck Rental
Active-duty military and their families get 15% off truck rentals with promo cod
PODS
Up to 30% off moving and storage containers for verified military and veterans.
Purple
Active and Reserve military, veterans, retirees, spouses, and registered depende
Saatva
Active military, veterans, retirees, and National Guard get $225 off any order o
SimpliSafe
Active-duty military, dependents, and veterans get 50% off a new custom home sec
SMARTBOX
Active-duty military get $20 off portable moving and storage container service w
The Container Store
10% off in-store for active military and veterans
The Home Depot
10% off year-round, up to $400, for active military, retirees, and veterans
True Value
Discount available at participating locations for active military and veterans
U-Haul
Active-duty service members on a one-way PCS move get one free month of destinat
U-Pack (ABF)
Active-duty service members get $100 off a long-distance move with promo code DI
Wayfair
10% off online for active military, veterans, military spouses, and dependents
Auto & Travel
Central Atlantic Toyota
Military rebate on new Grand Highlander and RAV4
Pep Boys
10% off tires and services everyday with valid ID + free tire installation event
American Forces Travel
Official MWR travel-booking site with savings up to 60% on hotels and 35% on ren
Amtrak
10% off the lowest available rail fare on most Amtrak trains for veterans (base
Armed Forces Vacation Club
Free membership with 7-night resort stays from $419/week via excess timeshare in
Audi
$1,000 toward lease or purchase of select new Audi vehicles with online eligibil
Avis
Special military rates for active military, veterans, and DoD employees
Choice Hotels
Up to 20% off for active military and veterans
Discount Tire
5% discount for active duty, veterans, and reserves via ID.me, combinable with o
Disneyland & Walt Disney World
Military "Salute" tickets and resort rates for active and retired military
Enterprise Rent-A-Car
Discounted rates for active military, veterans, and DoD employees
General Motors
Special below-MSRP pricing on new Chevrolet, GMC, Buick, and Cadillac vehicles
Great Wolf Lodge
Up to 40% off lodge stays for veterans, active military, and first responders un
Hilton
Up to 15% off government rates for active military, veterans, and DoD employees
Honda
$500 savings on new Honda vehicles for eligible military members, retirees, vete
Jiffy Lube
10% off services for active military and veterans at participating locations
Marriott
Government and military rates available at most Marriott properties
Montway Auto Transport
Active-duty, Reserve, National Guard, and dependents get a PCS vehicle-shipping
National Park Service
Free entrance to national parks for military families and veterans
SeaWorld Parks (Waves of Honor)
One complimentary admission per year to SeaWorld, Busch Gardens, or Sesame Place
Sherpa Auto Transport
Active-duty service members and families get $100 off shipping a personal vehicl
Universal Studios
Military discount tickets available through GovX or directly at the park
Vet Tix (Veteran Tickets Foundation)
Free tickets to pro sports, concerts, and family events for verified honorably d
Tech & Electronics
Apple
Save on Mac, iPad, and accessories through the Apple Veterans and Military Purchase Program
AT&T
25% off Unlimited wireless plans for active military, veterans, and Gold Star families
Best Buy
Exclusive deals for active military and veterans through My Best Buy Military
Dell
Member-only pricing for active military, veterans, and military families
HP
Up to 40% off through the HP Frontline Heroes Store for verified military member
Microsoft
Up to 10% off Microsoft Store products for active military, veterans, and military spouses
Samsung
Exclusive offers for active military, veterans, and military spouses through Samsung Offer Program
Sony
10% off electronics including consoles and accessories for verified military and
T-Mobile
Magenta Military plan saves up to 20% off family lines for active and veteran military
Verizon
Up to $25/month off select wireless plans for military, veterans, and Gold Star families
Financial Services
Military OneSource MilTax
Free MilTax software and support for the military community
Navy Federal Credit Union
Join us in celebrating the military community all month long.
Shamis Gentile
Tax Refund Advance compensation review for active-duty military families
GEICO
Active-duty service members get up to 15% off their total auto insurance premium
Liberty Mutual
Active, retired, or Reserve members of the U.S. Armed Forces get a military disc
PenFed Credit Union
Active-duty, reserve, and retired members automatically get PenFed Honors Advant
TurboTax (Intuit)
Enlisted (E-1 through E-9) active-duty and reserve members file federal and stat
USAA
Banking and insurance built around the military community
Health & Wellness
Manscaped
15% off Manscaped through the Military Brands partnership
Martin's Point
TRICARE Prime and military health plan options
MetLife
Affordable VADIP dental coverage for veterans, dependents, and survivors
Talkspace
Therapy and psychiatry for members of the military and their families
Tonal
Smart home gym equipment and AI-powered workout programs
Anytime Fitness
Discounted membership rates for military members at participating locations
Aspen Dental
20% off dental care for active-duty military and families
Baccoff
Military Members get 15% off!
BetterHelp
Discounted online therapy for active military and veterans
CVS Pharmacy
20% off full-price CVS.com orders for WeSalute+ subscribers
e.l.f. Cosmetics
25% off for verified military members and veterans.
Embrace Pet Insurance
Active-duty service members, veterans, and eligible family get 5% off any Embrac
Fetch Pet Insurance
Active-duty military and veterans get 10% off pet insurance every month for life
GNC
10% off purchases for active military and veterans
Peloton
Special pricing on memberships and equipment for verified military and veterans.
YMCA
Free or discounted memberships for active duty military and their families
Streaming & Services
Amazon Prime
Discounted Prime membership for qualifying active military, veterans, and Gold Star families
Fox Nation
Free 1-year Fox Nation subscription for veterans and active-duty military (auto-
Hulu
Discounted streaming for active military through partnership programs
Paramount+
Military discount on Paramount+ subscriptions after online verification: militar
SiriusXM
Special military rates on satellite radio subscriptions
Spotify Premium
Discounted Premium subscription for active military through partner programs
Education & Career
Blackstone Career Institute
SpouseWorks Scholarship (formerly MyCAA) accepted for online career courses
Texas A&M Flex Online MBA
Flex Online MBA from Texas A&M's Mays Business School
Coursera
Free courses for active military, veterans, and spouses
Hire Heroes USA
Free career coaching and job-search support for veterans and military spouses
LinkedIn Premium
Free 1-year Premium subscription for active duty, veterans, and military spouses
Onward to Opportunity (Syracuse IVMF)
Free professional training for active military, veterans, and spouses
Sittercity
Free Sittercity Premium membership through Military OneSource
Skillshare
Discounted membership for active military when offered
Tutor.com
Free 24/7 online tutoring and homework help for military families
FEATURED ARTICLES
Military Spouse Appreciation Week Is Here: Your 2026 Guide to Benefits, Career Help, and Support
By Natalie Oliverio
Military Spouse Appreciation Week 2026 guide to military spouse benefits, tax pr
5 Ways to Celebrate Military Spouse Appreciation Day
By Allison Kirschbaum
Military Spouse Appreciation Day recognizes and honors the sacrifices and contri
13 Memorial Day Quotes to Honor Fallen Heroes
By Ian Kempf
On Memorial Day we remember those who made sacrifices for this country. Here are
Memorial Day: We Remember
On May 25, 2026, we pause to honor those who gave their lives in service to our country.
On the last Monday of May, the nation pauses. Memorial Day is not a celebration of military service, but a remembrance of those who never came home. We honor them — by name, by story, by the silence they left behind.
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